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Broadcast Monitoring Rates

Monitoring Services Available

Broadcast Monitoring: Via e-mail the client, and authorized representatives will receive notification when their keywords are mentioned in the broadcast database accessed by Magnolia Broadcast Monitoring Service, Inc. Include all available local markets, cable networks, national networks, and radio. Notifications will contain date, station, time, city, and keyword(s) in context, additional information will be provided where available such as:

• Nielsen’s Audience Figures
• Calculated Ad Equivalency
• Calculated Publicity Value
• 30-Second Ad Equivalency
• Digital formats, tapes and transcripts additional

Packages Pricing: Local, State, Regional, and National packages available for the most Products and Services when Bundled

Daily Monitoring Reports: Includes Broadcast Monitoring, Nielsen’s Audience Figures, Calculated Advertisement Rates, Calculated Publicity Value, and 30-Second Ad Rates, and ordering capability. Click here to see a sample Monitoring Report
Portal Account: Includes Broadcast Monitoring, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and 30-Second Ad Rates, ordering capability, and a Login ID /Passwords. The Portal Account is stores all of your daily reports in an online database you can sort, share, report, export, analyze, and chart your data. You can add specific analysis values such as tone, placement, and prominence, and custom fields. So you can have a true sense of the big picture. Click here to see a demonstration video of the Power of the Broadcast Portal
Preview Ability: Includes Broadcast Monitoring, Nielsen’s Audience Figures, Calculated Advertisement Rates, Calculated Publicity Value, and 30-Second Ad Rates, and a 20 second preview of the stories to help you decide about which clips to ordering.
Media Ordering Capability: The client listed below may order tapes, transcripts, or other media formats from the Broadcast-Alert notifications. Video costs range between $65 and $115 per segment, depending on market, length and format. Longer segments may cost more. CC Transcripts average between $25 and $50, but can cost more depending on length and market.

DAILY MONITORING REPORTS

• Executive Local Package: Includes Broadcast Monitoring from one market, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and ordering capability:
  $75/month

• Executive Statewide Package: Includes Broadcast Monitoring from one state, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and ordering capability:
  $150/month

• Executive Regional Package: Includes Broadcast Monitoring from two or more states, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and ordering capability:
  $200/month

• Executive National Package: Includes Nationwide Broadcast Monitoring, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and ordering capability:
  $250/month

PORTAL ACCOUNT

• Executive Local Portal Package: Includes Broadcast Monitoring, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and 30-Second Ad Rates, and ordering capability: $100/month

• Executive Statewide Portal Package: Includes Broadcast Monitoring, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and ordering capability:
  $200/month

• Executive Regional Portal Package: Includes Broadcast Monitoring, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and ordering capability:
  $350/month

• Executive National Portal Package: Includes Broadcast Monitoring, Nielsen’s Audience Figures, 30-Second Ad Rates, Calculated Advertisement Rates, Calculated Publicity Value, and ordering capability: $500/month

PREVIEW ABILITIES

• Executive Local Preview Package: Includes Broadcast Monitoring, Nielsen’s Audience Figures, Calculated Advertisement Rates, Calculated Publicity Value, and 30-Second Ad Rates, and a 20 second preview of the stories to help you decide about which clips to ordering:
  $200/month

• Executive Statewide Preview Package: Includes Broadcast Monitoring, Nielsen’s Audience Figures, Calculated Advertisement Rates, Calculated Publicity Value, and 30-Second Ad Rates, and a 20 second preview of the stories to help you decide about which clips to ordering:
  $300/month

• Executive Regional Preview Package: Includes Broadcast Monitoring, Nielsen’s Audience Figures, Calculated Advertisement Rates, Calculated Publicity Value, and 30-Second Ad Rates, and a 20 second preview of the stories to help you decide about which clips to ordering:
  $450/month

• Executive National Preview Package: Includes Broadcast Monitoring, Nielsen’s Audience Figures, Calculated Advertisement Rates, Calculated Publicity Value, and 30-Second Ad Rates, and a 20 second preview of the stories to help you decide about which clips to ordering:
  $600/month

*Special bundle packaging can be arranged when multiple service are combined.

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