News Items

Magnolia Makes the News
Media Monitoring + Media Analysis = Media Intelligence
Magnolia Expands to 210 Markets
Media Monitoring at its best for Public Relations Firms
Tips for Media Monitoring

Magnolia Makes The News

Magnolia has recently been featured in the Mississippi business Journal. Click Here to read the article.

Media Monitoring + Analysis = Media Intelligence

In the information age it is important to know when you were on the news, & where your press release was published. But that is not enough. You need to know what the the measurements of; the audience, the circulation, the ad equivalency, & the publicity value. Magnolia can not only do this for you, but collection the the articles, tv news clips, and Internet mentions, but we can also quantify these news mentions in a easy to read format that you can use to demonstrate the Return On Investment of the media campaign. Take a look at the Media Analysis page we have prepared to see a few sample of how we can Monitor and Measure you media coverage for you.

Magnoliaclips.com expands coverge to all 210 Markets

Organizations use Magnolia Broadcast Monitoring Services management applications to monitor their news coverage, analyze the results, run reports and present their findings to the right people. With monitoring capabilities that now extend across all local and national U.S. markets, Magnolia's clients have daily access to more than 50,000 hours of U.S. broadcast coverage, including all news, public affairs, and entertainment programming from both radio and television stations throughout the U.S.

Available in both Magnolia's dedicated broadcast platform Digital Broadcast Portal and its on-demand Web 2.0 preive product in the broadcast portal, clients can now preview video from all 210 local U.S. markets in addition to national and cable T.V. across North America. Magnolia's clients can manage, report and share broadcast video clips with team members and clients directly from their online portal.

"With the public's continued reliance on television as the primary medium for news, it's critical that corporate communications executives have a dependable resource for effective monitoring solutions," stated Dred Porter of Magnolia. "The expansion of our broadcast capabilities to all 210 Local U.S. markets strengthens our ongoing commitment to implement comprehensive monitoring systems that help our clients better manage PR strategies."

For more information on Magnolia's Broadcast Monitoring Services, click onto www.magnoliaclips.com.

Media Monitoring at its best for Public Relations Firms

Magnolia is the South's Leading Newspaper Clipping and Monitoring Service, with access to more than 600 news papers, over 10,000 websites and blogs, and 210 television markets, they truly have the world covered for you. Magnolia Broadcast Monitoring Portal Demo Video

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